Discover Strategic & Strategy Map Customer Perspective Objectives

The decision whether to use these statements as Themes, Objectives or KPI/KRA's depends on your own industry and circumstances.
Some of these are high-level Bigger-Picture goals, whilst others are much smaller and with a reduced focus.
It may be that you do not have any use for Operational Themes, alternatively some of these might be regarded as action initiatives.

Some Example Strategic & Strategy Map Customer Objectives or KPI/KRA's
Achieve Business Unit Customer Strategies Extend and Engage Industry and Product knowledge Recognise Customer Loyalty
Build Training Systems Focussed on Meaningful Outcomes Create Long Term Customer Base Customer Projects are Completed Sucessfully
Deliver As Promised Enhance Customer value Increase Revenue Per Customer
Increase Customer Satisfaction through Superior Service and Support Improve Product Range Expansion, Functionality Improve Core Customer Retention
Improve Company reputation Maintain Efficient Market Communication Highest Possible Quality Product Support Service
Provide Premier Networking Platform Provide Opportunities for Technical & Professional Growth Responsive, Efficient, Effective Service Delivery
Reduce Customer Request Fulfillment Times Simplify Customer Enrollment Process Acquire and Grow New Customers
Enhance Product & Service Attributes Build customer relationships Conduct Industry and Product training courses
Create Collaborative Relationships Delete Unprofitable Product Lines Demonstrate Competitive Cost Factors
Enhance Product Innovation Increase Customer Confidence in our Advice Increase Capacity to Create Customer Value
Improve Product Quality and Availability Improve Customer Satisfaction Survey Results Improve Market Share
Offer a Compelling Array of Services Product Price Reduction Provide an image of Professionalism & Competence
Retain and Enhance existing customer base Reduce Delivery Times and Costs Thoughtfully Guide Clients Through Change Management
Add & Retain High Value Customers Friendly & Helpful Employees Build Efficient, High Quality Supplier Partnerships
Create Permanently Loyal Customers and Clients Cultivate Stable Contacts and Supplier Relationships Deliver Quality Service Always
Engage Additional Market Segments Increase Safety and Security Increase Customer Satisfaction Level
Improve Brand and Product Awareness Improve Customer Experience Improve Program Outcomes
Improve Repeat Customer Count Provide the Highest Quality Customer Care and Service Provide Packaged Product Solutions
Prompt, Friendly and Courteous Complaint Resolution Reduce Customer Service Error Rate Service Levels are Met as Promised
Achieve Business Unit Customer Strategies Extend and Engage Industry and Product knowledge Recognise Customer Loyalty
Build Training Systems Focussed on Meaningful Outcomes Create Long Term Customer Base Customer Projects are Completed Sucessfully
Deliver As Promised Enhance Customer value Increase Revenue Per Customer
Increase Customer Satisfaction through Superior Service and Support Improve Product Range Expansion, Functionality Improve Core Customer Retention
Improve Company reputation Maintain Efficient Market Communication and High Quality Product Support Service Provide Premier Networking Platform
Provide Opportunities for Technical & Professional Growth Responsive, Efficient, Effective Service Delivery Reduce Customer Request Fulfillment Times
Simplify Customer Enrollment Process Acquire and Grow New Customers Enhance Product & Service Attributes
Build customer relationships Conduct Industry and Product training courses Create Collaborative Relationships
Delete Unprofitable Product Lines Demonstrate Competitive Cost Factors Enhance Product Innovation
Increase Customer Confidence in our Advice Increase Capacity to Create Customer Value Improve Product Quality and Availability
Improve Customer Satisfaction Survey Results Improve Market Share Offer a Compelling Array of Services
Product Price Reduction Provide an image of Professionalism & Competence Retain and Enhance existing customer base
Reduce Delivery Times and Costs Thoughtfully Guide Clients Through Change Management Add & Retain High Value Customers
Friendly & Helpful Employees Build Efficient, High Quality Supplier Partnerships Create Permanently Loyal Customers and Clients
Cultivate Stable Contacts and Supplier Relationships Deliver Quality Service Always Engage Additional Market Segments
Increase Safety and Security Increase Customer Satisfaction Level Improve Brand and Product Awareness
Improve Customer Experience Improve Program Outcomes Improve Repeat Customer Count
Provide Highest Quality Customer Care and Service Provide Packaged Product Solutions Prompt, Friendly and Courteous Complaint Resolution
Reduce Customer Service Errors Meet and Exceed Service Levels Best Cost Value
Broad product offering Reliable products/services Cross-sell more products
Increase Market Share Increase Wallet Market share Create Customer Partner Solutions
Best Service Possible Understand client needs